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    <title>Calabash Blog</title>
    <link>http://calabashfilms.com/blog/</link>
    <description></description>
    <dc:language>en</dc:language>
    <dc:creator>info@calabashfilms.com</dc:creator>
    <dc:rights>Copyright 2010</dc:rights>
    <dc:date>2010-07-30T16:27:19+00:00</dc:date>
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    <item>
      <title>TV and Viral Ads about Child Soldiers</title>
      <link>http://calabashfilms.com/site/child_soldiers_-_uk_tv_ad_and_viral_goes_live/</link>
      <guid>http://calabashfilms.com/site/child_soldiers_-_uk_tv_ad_and_viral_goes_live/#When:16:27:19Z</guid>
      <description>Calabash Films has just re&#45;versioned two great TV adverts for the charity Right To Play UK. The powerful and beautifully shot virals tackle the tough topics of child soldiers and child poverty. Watch them here. 



Those of you going to the VFestival this year look out for them playing on the main stages.</description>
      <dc:subject>CalabashFilms, digital video production, Online Content, Online Video, Right To PLay, Television Advert, Viral Video, Web Video</dc:subject>
      <dc:date>2010-07-30T16:27:19+00:00</dc:date>
    </item>

    <item>
      <title>Hurwundeki D5 Fashion Shoot</title>
      <link>http://calabashfilms.com/site/d5_fashion_shoot/</link>
      <guid>http://calabashfilms.com/site/d5_fashion_shoot/#When:18:22:22Z</guid>
      <description>Calabash Films delivers a new web video for East London fashion label Hurwundeki. The film, all shot on a Canon D5 SLR, gives visitors to the Hurwundeki site (and social media platforms) a flavour of the brand and a sneak peek at the Spitalfields&#8217; boutique. 




On location, we used a range of different lenses with the SLR (a Canon 50mill 1.4 Prime lens and a Canon 17&#45;40 Mill F4 lens), standard lighting and rigged up a track to achieve the gliding motion. Keep in mind you&#8217;ve got to re&#45;set lighting and focal lengths for every single shot so the process isn’t as fluid as a standard shoot with say a Sony EX3, but the beautiful pics and really filmic depth of field makes it all worthwhile. Just give yourself a bit longer on set. All in all, can’t wait to use it again. 

High five to our super production crew&#8230; Siggy Rosen&#45;Rawlings and his team for the beautiful visuals and lighting, Tracy Joss our talented editor, who got just a little too excited by the lovely D5 footage and the icing on the cake, the soundtrack composed by Nick Norton&#45;Smith.</description>
      <dc:subject>Canon D5, Charity Video, corporate video , corporate video production, digital video editing, digital video production, East London, Fashion, internet video marketing, Hurwendeki, Online Video, Social Networks, video marketing, video producer, video production services, Web Video, web video production</dc:subject>
      <dc:date>2010-07-07T18:22:22+00:00</dc:date>
    </item>

    <item>
      <title>Laura Robson web series gets off to a flying start</title>
      <link>http://calabashfilms.com/site/laura_robson_web_series_gets_off_to_a_flying_start/</link>
      <guid>http://calabashfilms.com/site/laura_robson_web_series_gets_off_to_a_flying_start/#When:15:20:45Z</guid>
      <description>Laura Robson’s ‘It’s Your Right To Play’ multi&#45;platform, Twitter series has got off to a flying start generating record viewing figures for Right To Play’s global video content.

The embedded videos on RTP’s site have proved hugely popular boosting the number of visitors and unique page views and subscriptions to it’s branded YouTube channel. 

Audience engagement has been really active across all social networks with viewers responding directly to Laura’s video requests to design their own wristbands, whilst some of her more irreverent insights into chocolate chip cookies and ‘sheepigs’ have sparked some great Twitter talking points. 

Episode 2 is now live with exclusive interviews about Laura’s wild card and her Wimbledon ambitions. Watch this space for the third and final episode where Laura will unveil her new charity wristband and spill the beans on her Center Court debut.</description>
      <dc:subject>Adidas, Calabash Films, CalabashFilms, Charity Video, digital video editing, digital video production, Laura Robson, Laura Robson Tennis, Laura Robson Video, Laura Robson Wimbledon, LauraRobson, Multi&#45;Media, Multi&#45;platform Video Content , Online Video, Right To PLay, Robinsons, Twitter, video marketing, video producer, video production services, Web Video, web video production, Wilson</dc:subject>
      <dc:date>2010-06-22T15:20:45+00:00</dc:date>
    </item>

    <item>
      <title>Calabash Films&#8217; new website goes live</title>
      <link>http://calabashfilms.com/site/calabash_films_new_website_goes_live/</link>
      <guid>http://calabashfilms.com/site/calabash_films_new_website_goes_live/#When:16:01:04Z</guid>
      <description>It’s been an exciting 2010 here at Calabash Films and we thought it only fitting to kick off the summer with a new&#45;look website. We’ve enhanced the original design, added lots of functionality to showcase our video content and introduced a bright new blog to share our news. 

Our company director Nick O’Meally&#8230; ‘We’ve created a site and homepage that feels vibrant, organic and crucially is plugged into our social networks’. 

The site was built by Airfront Media a design and development studio in Manchester who work for the world&#8217;s best digital agencies and media companies including: Area17 NY, the BBC, LimePictures and Code ComputerLove.

Please have a good look around and tell us what you think. 

Cheers,
Calabash Films</description>
      <dc:subject>Airfront Media, BBC, Calabash Films, Digital Content, Multi&#45;platform Video Content , Online Content, Online Video</dc:subject>
      <dc:date>2010-06-10T16:01:04+00:00</dc:date>
    </item>

    <item>
      <title>Behind&#45;the&#45;scenes Twitter series with tennis star Laura Robson</title>
      <link>http://calabashfilms.com/site/behind-the-scenes_twitter_series_with_tennis_star_laura_robson/</link>
      <guid>http://calabashfilms.com/site/behind-the-scenes_twitter_series_with_tennis_star_laura_robson/#When:17:44:08Z</guid>
      <description>Calabash Films have created an innovative multi&#45;platform web series, featuring exclusive behind&#45;the&#45;scenes access to Laura Robson. Laura (16) who is currently ranking at No. 2 for UK girls, is one of the bright hopes for British tennis.

Calabash will produce an exciting series of twitvids or online videos following Laura&#8217;s progress as she creates a wristband for the international charity Right To Play. We&#8217;ll also get a rarely seen insight into her everyday life as she builds towards Wimbledon 2010, where she&#8217;ll be playing mixed doubles with Jamie Murray (Andy’s brother). These films will be broadcast via Right To Play’s youtube channel and shouted about on Twitter to Laura and Right To Play’s dedicated followers.



With clear calls to action aimed to encourage interaction and fully rounded conversation, the responses from tweeters will influence the next web video we make. With a digital marketing strategy devised by Calabash we’re hoping this campaign will really take off across the twittersphere to give Laura and Right To Play’s charity wristband the attention it deserves.

We can&#8217;t give away too much yet but watch this space for more info or find out all about it on Twitter @calabashfilms @RightToPlay_UK or @laurarobson5</description>
      <dc:subject>Adidas, Calabash Films, CalabashFilms, Charity Filming, Laura Robson, Laura Robson Tennis, Laura Robson Video, Laura Robson Wimbledon, LauraRobson, Multi&#45;platform Video Content , Right To PLay, Robinsons, Social Networks, Twitter, TwitVids, Wilson</dc:subject>
      <dc:date>2010-05-31T17:44:08+00:00</dc:date>
    </item>

    <item>
      <title>Charity video for drug rehabilitation service</title>
      <link>http://calabashfilms.com/site/charity_video_for_drug_rehabilitation_service/</link>
      <guid>http://calabashfilms.com/site/charity_video_for_drug_rehabilitation_service/#When:17:24:31Z</guid>
      <description>Calabash Films have worked with CDSSL&#8217;s inspirational staff to make a charity video to live on their website and Youtube channel. Over the course of making the film we interviewed a host of individuals who have successfully managed to beat drug addiction such as 
James, who spent years of his life in prison, battling class A drugs and trying to break a cycle of violence. He reached a crossroads recently after a near fatal overdose but through The Macs Project&#8217;s intervention, he has started to build a different future.

Melanie has been on the streets since the age of 11, and used drugs for over 25 years. With the support network provided by CDSSL she&#8217;s slowly growing in confidence and learning to live a normal life.

After years of drug dependancy, through CDSSL counselling, Andy&#8217;s discovered a new direction and hopes to pursue his dream of becoming a musician.

CDSSL and The Macs Project do some great work and need your support, so please spread the word by putting the link in your Facebook page, embedding it in your blog or emailing to friends. Thanks.

Calabash Films</description>
      <dc:subject>Calabash Films, CalabashFilms, CDSSL, Charity Filming, Charity, Charity Video, DVD, DVD Production, Online Content, Web Film, Web Video</dc:subject>
      <dc:date>2010-05-31T17:24:31+00:00</dc:date>
    </item>

    <item>
      <title>Audio podcasts for the BBC and House of St Barnabas</title>
      <link>http://calabashfilms.com/site/audio_podcasts_for_the_bbc_and_house_of_st_barnabas/</link>
      <guid>http://calabashfilms.com/site/audio_podcasts_for_the_bbc_and_house_of_st_barnabas/#When:17:13:37Z</guid>
      <description>BBC Radio commisioned Calabash to produce a series of audio podcasts for the website of The House of St Barnabas.

This charity works to help people who are homeless and is based in a beautiful Georgian building right in the heart of Soho, London. It offers work and life support via the excellent ‘Life Skills Programme’ and hospitality training from Kingsway College.

The house also operates as a private members club run by Quintessentially Soho. This bar and restaurant works as a Social Enterprise (think Jamie Oliver and his restaurant Fifteen) providing &#8216;on the job&#8217; training for the homeless individuals and the proceeds going back into the charity.

Calabash was asked to train the students on the Life Skills programme on how to conduct a successful media interview and use NAGRA sound equipment. We also created audio podcasts with them, focussing on how they became homeless as well as what they have gained from the experiences on the course. Listen to James, one of the trainees on the course, tell his story in the podcast below:

You can find the rest of the podcasts on the HOSB site. It was a real pleasure to have worked with BBC Radio and HOSB and Calabash wish all the trainees on the course good luck for the future.

(Picture is of Joanna from Calabash Films interviewing one of the trainees).</description>
      <dc:subject>BBC, Calabash Films, CalabashFilms, Charity, HOSB, House of St Barnabas, ipod, Mp3, Podcasts</dc:subject>
      <dc:date>2010-05-31T17:13:37+00:00</dc:date>
    </item>

    <item>
      <title>Calabash golf video downloads for your iphone or ipod</title>
      <link>http://calabashfilms.com/site/calabash_golf_video_downloads_for_your_iphone_or_ipod/</link>
      <guid>http://calabashfilms.com/site/calabash_golf_video_downloads_for_your_iphone_or_ipod/#When:16:39:05Z</guid>
      <description>Calabash Films create digital multi&#45;platform video content available to view online, on your mobile, or on your ipod / MP3 player.



Our completed series of Golf Putting Lessons are now available to download from the recently launched golfputtingonline.com site. So now you can have your own personal PGA Pro Golf Instructor right there in your pocket next time you’re on the green!

To support the digital marketing campaign we also delivered 7 free taster lessons and a viral youtube behind&#45;the&#45;scenes video. The videos are also available as a DVD.

Check out the full&#45;length lessons on the golfputtingonline.com site here.

Cheers,

The Calabash Team</description>
      <dc:subject>CalabashFilms, Golf Lessons, Golf Putting Lessons, Golf Putting Lessons for iphone, Golf Putting Online, golfputtingonline.com, iphone, ipod, Online Video, Web Film, Web Video</dc:subject>
      <dc:date>2010-05-31T16:39:05+00:00</dc:date>
    </item>

    <item>
      <title>Sneak preview from Hurwendeki D5 shoot</title>
      <link>http://calabashfilms.com/site/sneak_preview_from_hurwendeki_d5_shoot/</link>
      <guid>http://calabashfilms.com/site/sneak_preview_from_hurwendeki_d5_shoot/#When:16:31:00Z</guid>
      <description>Hurwendeki and Calabash Films Canon D5 Fashion Shoot from Calabash Films: Digital Video on Vimeo.

Thanks to everyone involved in the Hurwendeki shoot on Friday. Here&#8217;s a small taster&#45; a few shots from the uncut rushes&#8230;

Plus, our director will be blogging on using the Canon D5 in the next few days.

Cheers,
The Calabash Team</description>
      <dc:subject>Calabash Films, Canon D5, CalabashFilms, D5, East London, Fashion, Hurwendeki, Web Film, Web Video</dc:subject>
      <dc:date>2010-05-31T16:31:00+00:00</dc:date>
    </item>

    <item>
      <title>Busy times at Calabash</title>
      <link>http://calabashfilms.com/site/busy_times_at_calabash/</link>
      <guid>http://calabashfilms.com/site/busy_times_at_calabash/#When:16:26:42Z</guid>
      <description>We&#8217;ve just finished a charity video shoot with South London community drugs service CDSSL. Nick, our director, met some fantastic individuals and found out just how important their work is.
Thanks to Siggi our cameraman for, as always, his sterling contribution. Online video to follow soon&#8230;

Next, we&#8217;ll be shooting a promotional video for East London fashion label Hurwendeki &#45; check out their site and Facebook page here. They&#8217;re a great company with a strong brand and online presence (and some pretty nice clothes too!). We&#8217;re really looking forward to working with them.

Plus, we&#8217;re pitching for some exciting jobs which use our TV story&#45;telling skills on the web. We&#8217;ve got a few theories up our sleeve about narratives being used in the online space &#45; blog post on this topic to follow soon.

Thanks for your support,
The Calabash team</description>
      <dc:subject>Calabash Films, CalabashFilms, CDSSL, Hurwendeki</dc:subject>
      <dc:date>2010-05-31T16:26:42+00:00</dc:date>
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